Slater's Strategies for Success
In 2014, the world of marketing witnessed a revolutionary change in the way consumers obtain their goods and services. What is it? Apps!
Just in case 2017 wasn’t already dubbed the year of Video Marketing, Instagram has rolled out an Instagram Live feature, directly mimicking the Facebook Live feature. On a fast track to steal elements of Snapchat, Periscope, and Facebook inside its monstrous...
Now is the perfect time to sit down and formulate a Content Marketing strategy with your team for the rest of this year. What values do you want to market? Which core principles of your business brand are the most important moving forward? Are you considering a...
Whether the Boomers or Gen X/Y generations want to admit it or not: millennials are moving into the core consumer and purchasing power bloc in our country. It matters how millennials find products, purchase them, and review them to their friends.
To all Snapchat users out there, notice anything different about your photo-snapping app this past week? The fleeting photo-sharing platform unveiled their biggest update yet, enabling users to transplant moving images and filters into their surroundings. Neat right?
Vine, the Twitter-purchased startup that featured only 6-second clips from videographers, this past week announced the app will soon be permanently shutting down after its 4-year stint.
Despite what critics were touting throughout the rise of social media, the marketing avenue is here to stay, and businesses are flocking in droves to set up social media pages before they’re left in the past.
It’s hard to ignore the prominence of video marketing in today’s social media marketing arena. Video viewing, sharing, and development are increasing at an astounding rate, and all major social media platforms are taking notice.
First uttered by Bill Gates in 1996, today’s marketing scene embodies the phrase “Content is King” more than any other marketing period in our world’s history.
Every time an entrepreneur establishes a business, they have one goal in mind: to grow it as fast as possible in an affordable time frame. Social media can help you with that!
It’s not enough to just have a Facebook page set up for your business today. Most business owners and employees understand that social media is the advertising channel of the future. So what are you doing with it?
Twitter, the land of the hashtag and direct customer service, is a great place for a business to showcase their commitment to consumers and branding cultivation. Are you on Twitter?